Everything you need

in Southwest Michigan

Everything you need

in Southwest Michigan

Everything you need

in Southwest Michigan

Everything you need

in Southwest Michigan

Southwest Michigan has garnered recognition as one of the most affordable regions in the nation and one of the Top 100 Best Places to Live. It offers a high quality of life and a low cost of living that is unsurpassed. This seven-county region provides the opportunity to have a meaningful career with an innovative company without the drawbacks of traffic congestion, long commutes, or unaffordable housing. With vibrant, artistic communities, family-friendly entertainment options, and over 80 public access lakes — with Lake Michigan just a short drive away —  it’s a place of endless options to work, live, and play. Come see how you can Thrive in Southwest Michigan!

Find your region

in Southwest Michigan

One region, all the choices

The Southwest Michigan Economy

The depth and diversity of companies working in the manufacturing, health sciences, medical devices, design, agriculture and food processing, business services and logistics sectors have made Southwest Michigan well-known for its innovations.


Strategically Located Exactly Between Chicago and Detroit

Along the I-94 corridor, Southwest Michigan has all the advantages of big city living but with an affordable cost of living and a fraction of the traffic. It’s safe to say there’s a bucket list of things waiting for you to do—all within a short drive.


A Wide Range of Living Choices

Each of the counties that make up Southwest Michigan offers a unique, but equally lovely, perspective for your preferred lifestyle. The almost 800,000 people living and working in the region are waiting to welcome you!


Southwest Michigan has Something for Everyone

Known for quaint beachtowns and miles of sandy beaches, the opportunities to enjoy the best of the Lake Michigan shoreline are endless. Discover local U-Pick farms, many wineries, golf courses and more let you experience all Southwest Michigan has to offer.


What sets Michigan apart

Michigan is ranked #1 in the nation for concentration of engineers.

Michigan ranks in the Top 10 for America’s Best Employers for New Grads.

Michigan ranks in the Top 10 for tech jobs growth and for cybersecurity leaders.

Michigan ranks in the Top 10 for total STEM degree completions in the nation.

With 250,000 workers in the skilled trades, Michigan’s skilled trades workforce ranks in the top 10 nationally.

Michigan has the 4th largest engineering, design and development (EDD) workforce in the nation.

Michigan ranks #1 in the nation for its concentration of commercial and industrial designers.